Why Tell a Story?
I am going to tell you a story about why you should tell a story. You might be saying to yourself, “Why?” Things could get a bit circular here. And good stories follow a linear path, using momentum, colour and…
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The Magical and Mostly Missing Ingredient in Science Communications
I promise I won’t be one of those annoying writers who saves the punchline — the magical and missing ingredient — until the very last paragraph. I respect you too much for that. And also because that’s the missing ingredient.…
Why You Are More Interesting Than Your Slide Deck
I was sitting in the front row, on the left side of the lecture hall, and it should have been a great seat. I did end up thinking a fair bit about seats. I had every reason to believe the…
Tips From a TV Producer
Jay Ingram on Discovery Channel shoot Message 90% of what you say will be forgotten. Allow your passion for the subject to show. Think about the two or, at most, three main points you want to get across to create…